The rules

The board is sorted by amount paid, highest first. There is no algorithm underneath that, no quality score, no editorial pass and no boost for being early, clever or popular. Rank is the bid. It is never stored on a listing — it is worked out from the amounts every time the board is drawn, so it is always the truth about what has been paid.

• Bids are whole US dollars. No cents, no decimals, nothing to round.
• The first 200 listings are free. A free listing holds $0 and sits below every listing that paid something, in the order the spots were claimed. It is a real listing with a real link — it just starts at the bottom, and any bid at all ranks above it. Limit 3 per person.
• Once the free spots are gone, the floor is $1. That is the cheapest way onto the board, and it buys you the lowest rank that amount currently earns.
• The ceiling is $999,999, so a slipped keystroke cannot cost you a house.
• Raising a listing you already hold costs at least $1 more than its current amount.
• Taking #1 costs at least $1 more than the bid currently sitting on top.

You do not have to go for the top. Paying less than the leader still puts you on the board — you simply land at whatever rank that amount earns, and you can climb later without starting over.

Ties go to whoever got there first

When two listings hold the same amount, they keep the order the bids were placed in. The older bid holds the higher rank. Matching someone does not pass them; it parks you directly behind them.

Raising is cumulative, and that is your protection

Submit the same URL or @handle again and you are raising the listing you already own, not creating a second one. You are charged only the difference between your new amount and your current one, because you already paid the rest.

This is also why nobody takes your rank by paying that same difference. Your amount is a running total; a challenger’s is not. To get above you they have to beat your whole total, not the top-up you just paid.

One thing per listing: a product website or an X @handle. An X profile link and the bare handle are the same listing, so x.com/yourname and @yourname can never end up competing with each other.

• No chat or invite links. Telegram, WhatsApp, Discord invites, Messenger, Signal and the rest are turned away. The board is for products and profiles, not group chats. Where a domain is both things — Discord, Slack, Reddit — the marketing site is fine and only the invite, join or room link is refused.
• No adult or NSFW links. Not a moral position, just a scope one: this is a board people are expected to be able to open at work.
• Query strings are stripped from every listing link. So are fragments and trailing slashes. Affiliate tags, UTM parameters and referral codes do not survive being listed here, which is the point.
• Link shorteners are resolved to their destination. One hop, then the real URL is what gets listed. A short link that points at another short link is rejected rather than followed.
• Some platforms are keyed by path, not domain. App Store, Play Store and GitHub links — along with a handful of others built the same way — are identified by the path that names the app or repo. Two different products on one platform are two different listings and never share a bid.

When you submit a site we fetch it once, from a bot that identifies itself and obeys a byte and time limit, to read its title, description and icon. If the fetch fails or the page says nothing useful, the listing still goes up under its domain.

Every submission is screened before it is published and before any money is taken. Refused outright:

• Scam and fraud sites. Anything built to take money and give nothing back.
• Gambling and betting. Casinos, sportsbooks, and games played for a wager.
• Adult and NSFW content. The same line drawn above, enforced here too.
• Illegal goods and services. Drugs, weapons, stolen data, forged documents and the rest of that catalogue.
• Anything distributing malware. Hosting it, bundling it or shipping it inside something else all count.

The screen judges the site, not its vocabulary. A security company writing about malware, or a compliance tool writing about gambling rules, is a normal listing. What the site does decides this, never which words appear on it.

Uncertain is not the same as refused

When the check is uncertain rather than confident, the listing is held for a human instead of being refused. Nothing is charged and nothing is published while it is held. An automated system will sometimes be wrong about a perfectly legitimate site, and that is exactly why a person makes the final call.

A refusal at this stage costs nothing. No payment is taken.

A completed payment is what claims a rank. Nothing is reserved while you are standing at the checkout, so two people can be holding the same quote at the same moment and the price you were shown can move if somebody finishes first. If that happens, what you pay still counts — it just buys the rank it buys.

Once the payment clears, the listing is public immediately. Clicks go to the exact URL you submitted, with no query parameters kept and none added, no interstitial and no redirect chain. Clicks are counted and shown on the board, and they change nothing about rank.

Want to move up later? Submit the same link again at a higher amount and pay the difference. Read what the project is and why it works this way if you want the reasoning behind all of the above.